The USDA International Programs wanted a new Web site that reflected its activities and programs. This was a large scale project with over 300 pages. The project included the data architecture, content management, copy writing, illustration, graphics, web design and development. The project brought the USDA I.P. from a fourth generation web site to a Fifth generation web site that was award winning. This award winning web site won two consecutive annual web design awards two years in a row two years after the launch of the web site.